EGIC Local

Case Study: Empowering EGIC’s Digital Transformation with a Robust Online Platform

In the competitive world of plumbing and sanitary solutions, establishing a strong digital presence is crucial for businesses aiming to lead their industry. That’s why WasilaDev partnered with Egyptian German Industrial Corporate (EGIC), a pioneer in PP-R systems and a market leader in the plumbing industry since 1991, to develop a cutting-edge online platform that aligns with their vision of providing complete home solutions for residential and industrial projects worldwide.

The Challenge

As a trendsetter in the plumbing industry, EGIC required a modern, user-friendly website that could effectively showcase its wide range of high-quality products while enhancing customer engagement. The platform needed to:

• Provide detailed information about EGIC’s diverse product offerings, including technical specifications and applications.
• Offer an intuitive navigation experience for both homeowners and professionals seeking reliable plumbing solutions.
• Ensure seamless responsiveness across all devices to cater to a global audience.
• Integrate advanced SEO strategies to improve visibility and attract more visitors.
• Include multilingual support to serve international markets.

Our Approach

WasilaDev worked closely with EGIC to understand their unique needs and create a custom solution that reflects their commitment to quality and innovation. Our approach included:

• Custom Design : Developing a visually appealing and professional design that aligns with EGIC’s brand identity and highlights their German engineering excellence.
• Comprehensive Product Catalog : Creating an organized and interactive product catalog that allows users to easily explore EGIC’s extensive range of plumbing and sanitary solutions.
• User-Friendly Interface : Ensuring smooth navigation and quick access to critical information such as product details, installation guides, and contact forms.
• Multilingual Support : Adding Arabic and English language options to accommodate EGIC’s diverse customer base.
• SEO Optimization : Implementing best practices to enhance search engine rankings and drive organic traffic to the site.
• Responsive Design : Guaranteeing optimal performance on desktops, tablets, and mobile devices for a consistent user experience.

The Outcome

Since launching the new website, EGIC has experienced significant improvements in its online presence and customer interactions. Key achievements include:

• A 30% increase in website traffic , driven by enhanced SEO and improved user experience.
• Positive feedback from customers regarding the ease of navigating the site and accessing detailed product information.
• Increased leads generated through the website’s contact forms and inquiry sections.
• Stronger brand recognition globally, thanks to the platform’s modern design and multilingual capabilities.

“We are thrilled with the results of our collaboration with WasilaDev,” said Ahmed Assem, Marketing Manager at EGIC. “Their expertise in web development and deep understanding of our business needs have helped us take our digital presence to the next level.”

If you’re looking to elevate your company’s online platform with a custom solution tailored to your industry, get in touch with WasilaDev today!